Eaton
Eaton
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Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. They are guided by their commitment to do business right, to operate sustainably and to help their customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, they’re accelerating the planet’s transition to renewable energy, helping to solve the world’s most urgent power management challenges, and doing what’s best for their stakeholders and all of society.
Interested in learning about Eaton’s PowerAdvantage Partner Program? Learn more and sign up
VIDEO
CRN NEWS
Eaton On Why Infrastructure Planning Is The New Partner Opportunity
October 1, 2026, 11:03 AM EDT
AI may be dominating the technology conversation, but the biggest infrastructure challenges aren't limited to the data center. As organizations face rising power demands and increasingly complex IT environments, customers are placing greater emphasis on resiliency, efficiency and long-term outcomes.
Eaton Unveils Marketing Moves Designed To Empower Channel Partners
Sydney Neely
December 17, 2025, 1:33 PM EDT
As AI pushes infrastructure requirements to new levels, Eaton is rethinking how it supports channel partners. Steven Loeb, vice president of marketing for Distributed IT at Eaton, joined CRNtv host Sydney Neely to outline how leadership changes and targeted investments are shaping Eaton’s go-to-market strategy heading into 2026.
How Eaton Is Future-Proofing IT Infrastructure
September 19, 2025, 2:19 PM EDT
Channel partners are navigating growing energy demands, rising infrastructure costs and the accelerating shift toward smarter, more sustainable IT environments. In the middle of all this change, having a partner with insight, innovation and staying power has never been more important. Eaton is helping resellers not only adapt but thrive.
Eaton’s White Space Strategy: Powering The Future Of AI Infrastructure
JULY 14, 2025, 12:15 PM EDT
As artificial intelligence workloads surge, Eaton is helping partners meet rising data center demands with a new white space team focused on delivering scalable power and cooling solutions.
FEATURED RESOURCES
Why Partner With Eaton
Eaton has created a partner program that provides the elements you need, the support you want and the rewards you deserve.
Partner Benefit-Free Onsite Power Assessment
One of the many advantages of being a PowerAdvantage partner is access to free onsite power assessments. By offering your customers a complimentary virtual assessment, you can uncover opportunities for future equipment upgrades, strengthen customer relationships, and create potential pathways for recurring revenue streams. Increase your closure rate and increase your revenue. Learn more here.
Eaton Channel Chief - Steve Loeb
Channel Partner Success in 2025: PowerAdvantage Program, Eaton Solutions Aim To Deliver Powerful One-Two Punch
Eaton Product Selector Tools and Interactive Modules
No matter what environment you need to protect or manage, Eaton have the reliable solutions to keep you up and running and nightmare-free. Check out these helpful interactive modules and selector tools.
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ABOUT EATON’S PARTNER PROGRAM
The Eaton PowerAdvantage Partner Program is designed to help channel partner resellers grow their business. These partners include IT and power resellers, as well as datacom and managed service providers, that resell Eaton’s portfolio of distributed IT and critical power solutions. Click below to LEARN MORE and become a PowerAdvantage partner.
